Promotion of products and building of brand awareness in DIY chains.
”Do it yourself” is an idea that promotes self-reliance and resourcefulness, and these are qualities that we certainly appreciate. For this reason, we were pleased to undertake the organisation of training and demonstrations for the SWISS KRONO brand in Do It Yourself outlets.
Through weekly product demonstrations on the premises of DIY outlets all over Poland, we promoted the Client’s products and built awareness of its brand. By advising consumers and helping them to select floor panels, we made sure that they associate SWISS KRONO not only with the product, but also with solutions which make life easier.